Breaking In: From Concept to Pitch Deck

Breaking In: From Concept to Pitch Deck


WIA Members at the Creator level may apply to WIA Mentorship programs. Thank you for your support!

Breaking In: From Concept to Pitch Deck



  • Folks with an idea for an animated TV show or film


  • Collaborative work to build pitch decks
  • Discussions on characters, themes, tone & style
  • A great jumping-off point for a script


  • Funding avenues, introduction to production companies, emails/phone numbers of producers, etc.
  • Script writing


This circle is for creative minds who dream of bringing their show ideas to life. In this circle, you’ll learn to transform your unique concepts into compelling pitches.

Over the course of the circle, we’ll discuss:

  • Concept Development: Who are your characters, what are the themes, and how do you explain your style/tone? We’ll focus on defining your target audience, genre, and the unique selling points of your show.
  • Structuring a Pitch deck: understand the key elements of a successful pitch deck, including story, character breakdown, themes, and long-term vision for the show
  • Visual Presentation: get insights into creating impactful visual aids that complement your pitch, whether it’s storyboards, concept art, or mood boards
  • Effective Communication: develop skills to confidently and clearly present your ideas. We’ll cover techniques for storytelling, engaging your audience, and handling questions and feedback

Please come to this circle with an idea ready to discuss. We will not be generating ideas but rather helping you hone and refine a project in progress. In this collaborative circle, we’ll toss ideas around and work together to make a pitch you’ll be excited about and proud of.

Do note that while we will discuss your pitches and ideas over the course of this circle, I will not be representing your pitch in front of any studio, representative, or production company. There are many factors that determine whether or not any pitch will ultimately be purchased or produced. While you will gain valuable knowledge, insight, and skills in this group, participation in this circle does not guarantee any particular outcome for your pitch.

Qualification Criteria

Student (final year)
Aspiring Professional (0 yrs of experience)
Entry Level (1-2 yrs of experience)

Day / Time

Times Per Month:  Weekly 
Day / Time:  Friday at 10 AM
Timezone: PST

ADDITIONAL Application requirementS

Please submit the following: 

  • Any material you have created of a concept for a show or film they have (you don’t have to have it all figured out, but a strong root/seed of an idea that needs help growing)

Circle Leader

Leigh Lahav

After graduating with a BFA in Screen Arts, Leigh officially settled into the animation world with her sketch channel Onlyleigh (, which earned over 40 million views and appeared in such publications as Hollywood Reporter, Variety, Rolling Stone, and many more.

In her time in LA, she served as Staff Writer on the animated shows Camp Camp and Red vs. Blue from Rooster Teeth animation. She also produced original pilots and film scripts with Dark Horse Entertainment, Buzzfeed Studios, Vertigo, and producer Felicia Day.


Current Title: Animation Writer

Studio / Employer:  Freelance

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